Unlock the Potential of International Tourism Markets
NEW International Visitation Initiative and Workshop Series
Your business is essential in shaping Westchester County’s global appeal. These workshops will equip you with the knowledge, tools, and supporting resources you need to effectively engage and sell your product to the international inbound travel market, helping you secure long-term business growth.
During the workshop series, you will learn:
- Why Tourism? Gain a clear understanding of international tourism.
- The potential of international tourism
- See the economic impact of the numbers!
- What are those international visitors looking for?
- Discuss strategies to foster collaboration among local stakeholders:
- See examples of how others are successfully working with international visitors.
- Learn why local partnerships are revenue drivers
- Learn about the comprehensive synergistic roadmap
- Define actionable goals to strengthen your international presence and destination’s appeal.
Watch the Recording of the First Session
Click here to watch the first session of the webinar series to learn about this new initiative or watch the webinar again. Please enter passcode x%M0nJS9 to access the content.
Creating a One Pager
A one-pager outlines your business and product, making it easy for the travel trade to understand who you are and what you offer. Learn how to write your pitch and create a "travel trade-ready" one-pager. Then, submit your one-pager to westchestertravel@alontourism.com for expert feedback from the team at Alon Tourism Solutions.
Travel Trade Glossary
What is an FIT traveler? What does MICE mean? Refer to the glossary to increase your understanding of common Travel Trade terminology.